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Social Capital Creation
Through Social Media
In a country
as diverse and complex as India is, a properly restructured and prioritized
social media can act as a catalyst for the creation of the social capital in
step with the creation of the economic capital, synergetically reinforcing each
other
Social media means different
things to different people. It can be used for hobby or as a serious and effective
business tool. Behind every organizational success story in this media is a lot
of patient planning and a sharp focus on getting things right – putting all the
right elements in the right way in the right place at the right time. Like any
other technology or facility, social media technology or facility too becomes
good or bad depending on how it is used. In this article we forecast the
evolutionary path likely up to the year 2020 for the ICT -ambience as well as
the social media shaped by it and show how the enhanced or new features of this
media can be well utilized to create social capital in the process of
socio-economic development of the country.
Evolution of ICT-Ambience For Social Media
Formal technology
forecast exercises carried out by the author in the past four years had
predicted the IT-ambience supporting the social media, among others, up to 2020
in terms of Converged Mobile Handset (CMH), Bandwidth Enablers, Fourth Generation
Long term Evolution (4G-LTE), Nanotechnology, web 3.0, Mobile Intelligent
Agents (MIA), Cloud Computing and Reusable Component Software. These are
briefly outlined below :
